Vinogradsky’s columns are known as a model of a microbial community for experiments in laboratory conditions. The article proposes a system of integrated use of Vinogradsky’s columns in the space of the Earth Science Museum as: a) a visual dynamic “living exhibit”, b) an interactive platform of the Youth Museum, and a mobile cluster for exhibitions and the Science Festival, c) a natural educational and methodological tool, and d) a laboratory naturalistic experimental setup. Making a series of Vinogradsky’s columns from different locations of the initial pedo-soil matrix of various compositions allows for a successful combination of scientific, experimental, educational, and demonstration-interactive tasks in the space of a natural science university museum. In the Earth Science Museum at Moscow State University (Hall 21 – East European Plain), a series of Vinogradsky’s columns has been developed, based initially on the materials of bottom sediments samples of pond reservoirs, selected by a team of novice nature explorers (students of Moscow State University and schoolchildren) as part of the project “Youth Museum” of Moscow State University. Two-year monitoring has allowed to obtain new data on the development of microbial communities and to arrange an original cluster in the hall and to present a series of columns at the All-Russian Science Festival.

A number of interactive visitor interaction mechanisms are proposed within the format of a natural science university museum. A pilot project, tested at the Earth Science Museum of Moscow State University, provides the opportunity to immerse its visitors into the main exhibition using simple VR technologies, including 3D filming of the search and recovery of future museum objects during expeditions. The content of the new exhibition, in particular, consists of appropriately processed episodes of popular science films shot by the “Floating Universities Flotilla” expedition along the Volga, Don, and Caspian regions. In addition to the regional connection to the hall’s theme, links to specific exhibits and locations are provided; video segments are dedicated to the history of the search and selection of a particular exhibit (or their series) located in the hall, as well as the specifics of the location and research area of the expedition. Thus, visitors have the opportunity to participate in a virtual field trip, whose product, in the form of exhibits, is displayed in a specific museum hall. In addition to the permanent, stationary virtual cluster, a mobile version of the project presentation has been developed, which was tested at the 2024 All-Russian Science Festival at Moscow State University. To this end, the Earth Science Museum’s portable pavilion was equipped with virtual glasses, which allow festival visitors to “go on an expedition” along the routes of the “Floating Universities Flotilla,” “visit” the find sites, participate in the discovery and recovery process, and load them onto a research vessel. The virtual project’s creators—winners of the All-Russian "Youth and Museum" competition—served as guides and companions on the virtual field route. In 2025, as part of the “Floating Universities Flotilla” scientific and educational expedition, 360° video production was conducted along a predetermined route plan through natural sites to select potential museum exhibits.

Expedition work is an important aspect of the activities of any natural science university museum, starting directly from its formation as a scientific, educational and enlightening center. As the museum structure develops, the role of such expeditions is transformed, acquiring the character of an evolutionarily necessary structural and functional mechanism. In the 75-year history of the Earth Science Museum of MSU, three main stages of expeditionary activity are distinguished. The first one is associated with the formation of the Museum in the 1950–60s and reflects, as the main task, the formation of an array of naturalia (natural objects), as well as photographic materials and works of art, which formed the basis of the exposition and collection base. The second stage is marked by targeted expeditions for specific local exhibition and research tasks, involving field collection of natural facts. At the third stage in the 21st century, the functional spectrum of the Museum’s expeditionary activities is expanding: field work, in addition to the traditional mechanism of new acquisitions, becomes an arena for positioning the Museum for the general public outside its classical space, an interactive cluster of education and popularization of science, involving various social groups in the area of the expedition’s work in museum co-creation. The Museum’s expeditions are widely reflected in popular science films and books, at “Science Festivals”, in the media space and blogosphere. These innovations have been testing in recent years in the mode of the scientific and educational expedition “Floating Universities Flotilla” in the Volga region, which has become an important resource for the implementation of the concept of a mobile network museum, as well as the formation of a youth museum as a promising interdisciplinary project of the Earth Science Museum of Moscow State University.

During ten field seasons, in the format of the scientific and educational expedition “Flotilla of Floating Universities”, whose concept is based on the synthesis of science and art, many researches and educational, volunteer and publishing projects and events have been implemented in the Volga region, the Caspian region, the Don region and the Urals. The research areas of the tenth field season in 2024 (Samara–Saratov Volga region) focused on: a) stratigraphic and astrochronological analysis of sections of Upper Cretaceous and Paleogene sediments, b) studying the role of living matter in the evolution of geoecosystems with special attention to biosimilar bodies (paleosoils, hardgrounds), c) analyzing the distribution of cosmic matter in natural environments in the zone of the “Saratov meteor shower” in 1918, and d) the history of the Great academic expeditions in the 18th century (the Volga routes of I.I. Lepekhin, P.S. Pallas, and I.P. Falk). The key scientific and educational projects were a field meeting of the RAS Commission for the Study of the Heritage of Outstanding Scientists (V.I. Vernadsky section) and a field session of the Moscow Society of Naturalists (MOIP) on the Volsk–Saratov section of the expedition’s main route.

The article presents an analysis of the results of the All-Russian competition of creative projects “Youth and Museum” organized by the Earth Science Museum of Lomonosov Moscow State University and the V.I. Vernadsky Non-Governmental Ecological Founda­tion within the framework of the MSU Development Program in 2024. Our methodology for holding such competition events, its content and results are described. The results of a survey of the visitors of the All-Russian Festival “Science 0+” on the works of the compe­tition winners are presented. Recommendations are given for organizing and holding of competitions aimed at attracting young people to the study of natural science topics through the museum sphere. The possibility of using competitions to stimulate interest in museum activities and the further development of a modern museum is discussed.